First Impression
Checks whether the site looks modern, credible and suitable for the target audience.
Take the free 3-minute Website Growth Scorecard and get a personalised breakdown of where your site is strong, where it is weak, and what to fix first.
No obligation. No sales call required. Your results are personalised to your answers.
A website can look acceptable and still lose customers every day. Slow loading pages, weak calls to action, confusing services, poor mobile layouts, missing trust signals, unclear pricing, bad local SEO and dated design can all reduce enquiries.
This scorecard helps identify which problems are most likely affecting your business.
Checks whether the site looks modern, credible and suitable for the target audience.
Checks whether visitors instantly understand what the business does, who it helps, and why they should care.
Checks calls to action, contact routes, enquiry forms, booking links, offer clarity and user flow.
Checks how well the website works for mobile users, including layout, readability and tap-friendly navigation.
Checks reviews, testimonials, case studies, credentials, guarantees, team information and proof.
Checks SEO basics, page speed, local search signals, metadata, structure and technical health.
The visitor answers 15 to 20 questions about their website, business goals and current challenges.
They receive an overall website score and individual category scores.
The result page gives practical recommendations and offers a free review call if they want help.
This assessment is designed from a commercial point of view, not just a design point of view. A website should not only look good. It should explain the offer clearly, build trust quickly, and move visitors towards an enquiry, purchase or booking.
It connects practical website improvement with David Murray's background in retail, ecommerce, live selling, TikTok Live, marketplaces, WordPress, Magento and conversion-led business development.
Takes around 3 minutes. You will receive your score immediately.
Start The Free AssessmentAnswer a few focused questions and get a personalised score across design, clarity, conversion, mobile, trust, SEO and performance.
Yes. The scorecard is free and gives you a useful starting point for improving your website.
No. You can view your score without booking a call. If you want help interpreting it, you can book a review afterwards.
The scorecard is based on your answers. If you book a review, we can manually look at your website and give more specific recommendations.
Yes. It works for service websites, ecommerce websites, local businesses and businesses that need better enquiries.
No. You will only receive marketing emails if you choose to opt in, and you can unsubscribe at any time.